Established in 1973 Arena is one of Britain's oldest and most successful specialist tour operators. We have always been innovators and where Arena lead, others try to follow.

Quality of Service
Ever since the company was founded, we've aimed for, and tried to maintain, the highest standard in the choice of hotels, airlines, coaches and even local guides, in the production of quality colour brochures, and in the selection of tour managers who will represent us and serve our clients in the very best manner possible.

Flexibility
Whilst we at Arena like to think of ourselves as forward-looking with big ideas, we also consciously retain the prime advantage of a relatively small company - flexibility. At Arena, where travel is concerned, we can do almost anything. Because we don't have a set programme in a travel agent's brochure rack it means that every tour we undertake is tailor-made.

The flexibility and effort to maintain high standards are also reflected in the fact that Arena people from every department - be it Operations, Reservations, Sales, and even the Chairman himself! - have at one time or another worked overseas as a tour manager, thus giving them an invaluable first hand insight into how holidays actually operate, the difficulties that occaisionally crop up, and the public's reaction both good and bad.
The experience thus gained stands everyone in good stead when it comes to dealing with the realities and day-to-day organisation of the tour.

Experience
Ever since we first began operating, our tours have always encompassed the globe. Because we have never relied purely on the numbers of passengers moved, we have never limited ourselves to one or two specific areas of the world. Over the years we have operated tours to all quarters of the compass - Japan, Australia, South America, North America, the Middle East, New Zealand, Russia, South Africa, Europe and so on. We have thus built up a great rapport with hotels, airlines, shipping companies, local agents, etc., everywhere. The biggest advantage that this pan-global activity has given us, however, is experience in meeting new challenges and frontiers, and confidence to overcome them and push them back.